How do we find the root cause of your issues?
The core of our approach is the strategic planning process. We base our consulting on the owner’s vision to help create a roadmap of the tactics that will promote the achievement of their vision. Like a magnet organizes metal filings, we help businesses manage toward a common goal. We understand what makes an excellent strategic plan, and it’s proven value.
Our process boils down to two steps:
- Develop a strategic plan.
- Act on it.
Business Plan vs. Strategic Plan
Many business people are familiar with the concept of a business plan. However, a business plan is primarily for startups and new companies. The founders of a company create a business plan to secure funding from traditional banking institutions. Such a plan may contain sections on operations, marketing, hiring, and such, but these plans often sit on a shelf after the funding is acquired.
On the other hand, a strategic plan benefits existing businesses. A strategic plan not only helps clarify the business’s long-term goals, allowing it to operate effectively. It is a conceptual roadmap for the company’s long-term future and the achievement of the owners’ vision for starting the business in the first place.
What Makes an Excellent Strategic Plan?
A strategic plan will address the following:
- Plan of Action
Your vision is your overarching picture of where you want to go. To run a successful business, you must ask yourself what you want your company to look like in one year, in five years, and 10.
Creating a strategic plan
A strategic plan doesn’t come out of a vacuum. In our next segment, which will be published next week, we’ll get into the tools to craft and execute a strategic plan. Then we will explain how this approach helps you cure the root of your problem.